I’m Fathima Kathrada, a graphic designer, illustrator
and hand letterer from Durban, South Africa.
ABOUT FATHIMA’S STUDIO
I’ve been running my own studio as a graphic designer, illustrator and hand letterer since 2012, when I left my full time job to pursue my self-employed adventure. It was a giant, terrifying and exhilarating leap that I’m so glad I took. Working for yourself is definitely not easy, and not for everyone, but I found that it works for me, and I kinda love it. Before leaving my job I’d worked at several agency in the industry in varied fields, including web design, social media, magazine layout and editorial design, and more.
I studied graphic design and later ventured into illustration and lettering. I work with both digital and hand drawn styles, but especially enjoy hand drawn mediums like pen, watercolour paints and ink, and love experimenting with new materials. I love the human “imperfections” that are created with handmade work, and love that you’re able to see a bit of the process and journey of the work in the way the marks are made. This brings a uniqueness to the work that is very effective.
I bring all these combined disciplines, skills and experience to my work, which allows me to provide a well rounded, balanced and individual end product for my lovely clients. I’m really lucky to be able to work on projects that I’m passionate about and with lots of amazing, interesting people all over the world… you could be one of them 😉
I love nature and animals, especially my cats. I enjoy hanging out and doodling in coffee shops, getting lost on the ‘net, eating good food, or spending time under the trees in a park. I love surprises and adventure, so I enjoy trying new things and visiting new places. Despite being more of an introvert, I’m excited about meeting new people and learning from those around me. I love old things and collect second hand classic novels (mmm, the scent of a good book) and other trinkets, the older the better. Health and fitness are important to me too, so I’m often at the gym, in between trying to balance my love for delicious food with healthy eating habits. Wanna join me for a coffee? Send me a message 🙂 (Skype coffee dates are welcome too!)
ABOUT THE BLOG
I started my blog, Happiness is…, in 2009 with the intention of making it a happy niche where I can focus on good things and positivity despite what life may throw at me. Over the years it has had many purposes for me, but has always remained true to that intention. I share things there that make me happy or that I find inspiring, as well as bits and pieces about my work and process. What you’ll find on the blog will include illustration, design, typography, photography, cats, food, music, art, clever products, cool websites, interesting people doing interesting things, pieces about my city (Durban), and coffee shops and events that I review. There are also free printable calendars that I share there every month. For a trip back to the origins of teh blog, you can have a look at the old version which is still up but inactive, here.
FEATURES & INTERVIEWS
Fox & Owl Media | Ladyboss Rockstar
Bearista | Flexing Your Creative Muscles
Nadia van der Mescht | 6 Tips on Choosing a Logo
Nadia van der Mescht | 2016 Etsy Craft Party
City Girl Searching | South African Christmas Gift Guide
Hello Pretty | #WDC2014 Desktop Wallpapers
GI Jane | Getting to know…
Lanalou Style | New Year Freebies
The Daily Vox | 10 Muslim Creatives You Need to Know
The Sun House | Feature and Giveaway
Indieberries | Guest Post
Tipsy Tart | Being Organised
Durban Type | A curated Instagram feed of typography and lettering from around Durban. Tag @durbantype #durbantype to be featured.
Find Art Keep Art | (previously Illustration Exploration) An art treasure hunt project where I put up a piece of art somewhere in the city, share clues on social media (mostly Instagram stories), and whoever finds it, keeps it.
Daily Doodle Projects | on and off on Instagram, to be collected into one linkable place soon